About Oficio

We have been building systems that ship for over 15 years.

Oficio Ltd is the next chapter of UX Web Technologies Ltd, the agency behind eCommerce platforms, custom CMS, and web apps for clients ranging from small businesses to Fortune 200 companies. Same operators, sharper focus: fix the operation, engineer the system, and put AI to work where it creates real leverage.

The company

From UX Web Technologies to Oficio.

Founded in 2014, Oficio Ltd is a business solutions company that helps teams fix what is slowing them down, engineer the right systems around it, and put AI to work where it creates real leverage. We are known for clean work, delivered on time and on budget.

In the US, our sister company Epicenter Consulting delivers enterprise software, from custom development and ColdFusion application modernization to secure, DevSecOps-driven systems. Since 2008 it has shipped more than 100 projects for midsize businesses.

Oficio is version 2.0 of UX Web Technologies Ltd, the full-service agency behind our earliest custom sites, Magento and WordPress builds, custom CMS, product and catalog systems, conversion optimization, PPC, SEO, and analytics.

The mandate is now broader. Beyond building the site, we diagnose the operational problem behind it, engineer the systems and automations around it, train teams to use AI as a real competitive advantage, and make sure the business is visible in both search and AI answer engines.

Yosef Juarez, Founder of Oficio Ltd

About the founder

Yosef "Joe" Juarez

Founder, Oficio Ltd

Senior Product Manager · AI Solutions · SaaS · E-Commerce · Custom Software Development

Yosef has spent more than 15 years where business operations meet software. He started in the unglamorous but revealing work of conversion optimization, usability, and analytics, learning firsthand what actually moves a business rather than what just looks good in a pitch. That grounding led him to found UX Web Technologies, a full-service web and eCommerce agency, where he built custom sites, CMS platforms, and online stores for clients ranging from small businesses to Fortune 200 companies, including taking one heritage brand from six figures to seven in a single year.

Over time the work grew from building websites to engineering the systems and operations behind them, and then to putting AI to work inside those systems in a way that keeps humans in control. Oficio is where all of it comes together: strategy, custom software, automation, and applied AI, delivered by someone who has shipped real products across e-commerce, security operations, and document-heavy workflows. He works across the US and Israel, in English and Spanish, and the throughline has never changed: turn messy, real-world operations into clean systems that scale.

Learn more on LinkedIn

Track record

Real builds. Real results.

A sample of what we have shipped for clients.

eCommerce

Hazorfim

Two Magento stores for a heritage silver brand: a 900+ product retail site and a 3,600+ product wholesale VIP platform, with a custom engraving extension, a product configurator, and inventory synced to international distribution centers.

Online sales grew from six figures to seven figures in the first year.

eCommerce / Publishing

Koren Publishers Jerusalem

Rebuilt an outdated site into a Magento store across four brands, two languages, and three currencies, with a custom author extension, GEO targeting, and an automated daf yomi subscription flow.

Hundreds of subscriptions processed per month, with an immediate lift.

eCommerce / Retail

Uptown Glasses

A high-end Magento eyewear store with 500+ products and a custom prescription and lens-selection extension, plus full branding, content, design, development, and marketing.

Custom App / Nonprofit

Nonprofit fundraising app

A custom fundraising app with 85 personalized landing pages, social features, and multi-currency payment processing.

Raised $100,000 in two weeks.

Custom App / Healthcare

Electronic medical records app

A custom electronic medical records (EMR) web application built around a real clinical workflow.

SaaS / Security Operations

SNTNL.AI

A security operations platform that replaces spreadsheet-heavy guard-company workflows with one connected system: scheduling, patrols, GPS-validated clock-ins, mobile guard workflows, incident reports, and manager dashboards.

Applied AI / Document Workflows

WorkflowArchitects.io

AI-powered products that turn messy inputs like PDFs, emails, and construction plans into clean, reviewable, source-traceable data: supplier quoting and order prep, and automated construction takeoffs.

Brand + Product / Security Technology

Guardtress

Brand, messaging, and product structure for a modern security-technology company spanning mobile surveillance, camera systems, and monitoring.

Custom Site + CMS

This website

The site you are reading: a custom-built website with its own content management system and admin, designed and engineered end to end.

Clients have ranged from small businesses to Fortune 200 companies, across eCommerce, publishing, retail, nonprofits, healthcare, and security.

Clients

Brands and teams we have built for.

Hundreds of projects delivered, including dozens of eCommerce stores, for clients ranging from small businesses to Fortune 200 companies across eCommerce, publishing, security, healthcare, travel, and consumer brands.

Hundreds

Projects delivered

Dozens

eCommerce stores built

15+

Years building systems

HazorfimeCommerce / Judaica
Uptown GlasseseCommerce / Eyewear
IsraelPharmeCommerce / Online Pharmacy
Koren PublisherseCommerce / Publishing
ReekoozeCommerce
GrantWatchGrants Database
NuMarkConsumer / Altria company
GreenSmokeConsumer / E-vapor
SiemplifyCybersecurity
iCANCannabis Technology
SD-WAN ExpertsNetworking
Industrial KosherKosher Certification
Therapy SPOT BellairePhysical Therapy
Marriage ProRelationship Services
Mesorah ToursTravel
Cubicles NYCOffice Furniture
Zeh CafeeCommerce / Coffee Beans

What we do for you

Everything we build is aimed at one thing: less friction, more output.

Custom Websites & Web Apps

Sites and apps engineered around your workflow, not a template. This very site is an example, custom built with its own CMS and admin.

Custom CMS & Admin Systems

Content, catalogs, and records your team controls directly, without waiting on a developer for every change.

Workflow & Automation Systems

Automate the repetitive tasks and hand-offs across intake, onboarding, delivery, and reporting to raise workflow efficiency.

AI-Enhanced Execution

Document processing, drafting, research, and analysis with human review and clear guardrails built in.

AI Enablement & Training

We train your team to use AI as a durable competitive advantage, with practical workflows, prompts, and governance.

SEO, CRO, AEO & GEO

Search optimization, conversion optimization, and visibility in AI answer engines, so people and AI assistants both recommend you.

Business Strategy

Diagnose the real problem, map the system, and hand you a written execution plan you can act on.

How we work

AI accelerates the work. Humans stay accountable for it.

"We engineer the solution. AI accelerates the outcome."

Human led

Strategy, architecture, and decisions stay with experienced people, not a template or a black box.

AI enhanced

We use AI to speed up research, automation, documentation, and delivery, with review at every step.

Built to ship

Every engagement produces a real artifact, from diagnostic to shipped system, not slide decks.

Start with the bottleneck.

Tell us what is slowing the business down and we will show you the practical next step.